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21.3.2015 Mikkelissä järjestetty Hyväntekeväisyystapahtuma Lastenosaston All Star tuotti hyväntekeväisyyteen 30,101 euroa. Tapahtuman tuotosta 75 prosenttia meni Mikkelin keskussairaalan lastenosastolle ja 25 prosenttia Pietarinkadun Oilers-säätiön kautta myöhemmin määriteltäviin hyväntekeväisyyskohteisiin. Tapahtuman toteuttivat mikkeliläiset yrittäjät Jukka Holmstedt, Jesse Haaja ja Ville Varis yhteistyössa Kalevankangas Areenan sekä Pietarinkadun Oilersin kanssa. Noin kolmen viikon aikana, kyseisen tapahtuman ansaittu media arvo Twitterissä ja Facebookissa oli 3,184 euroa. […]
In an article in Markkinointi&Mainonta (“Astu ulos kuplastasi” in Finnish), Karri Knuuttila, strategist at Mirum, discusses the importance of stepping out of ones own comfort zone and social media “bubble” in order to produce smart marketing. In short, it means that we’re unconsciously influenced by our own social media bubble, which means we’ll miss important information about what’s actually happening outside […]
Today’s office view. Let’s make it a great Thursday!
Have you ever wondered how much power and earned media value social images actually generate? According to an article by TechCrunch, it’s now possible to measure this, thanks to companies that operate within the field of image analysis. As these companies identify brand logos and gather useful information about audience and engagement, they reveal this hidden light of earned media. And […]
Picture taken today at TBWA Digitalist Social Business Forum 2015 in Helsinki. Have a happy Thursday!
Today TechCrunch announced Twitter’s latest feature, “Retweet with comment”. In other words, this feature enables users to embed a Tweet in their own Tweets, which means Tweeters are able to exceed that 140-character limit as they now can add their own comments. How will this affect the art of Tweeting and social media analysis? What do you think?
TweetAtlas wishes you all a joyful and happy Easter! It’s now time to spend some quality time with family and friends, and let’s not forget those delicious chocolate eggs. How are you celebrating?
As you might have already heard, Twitter has launched a new live broadcasting video app, Periscope. According to Quarts, this could be they key to unlocking the user growth Twitter needs. What do you think? Is this something your business would benefit from, or would you use the app just for fun? Is Periscope a […]
and the winner is… COFFEE! Earlier this week we promised to find out whether Finnish people tweet more about coffee or beer. During one week, March 19-26 to be exact, there were up to 1852 Tweets by Finnish Tweeters that concerned coffee, while 1349 of the Tweets were related to beer. This means that among these two favourite beverages in […]
We all know that Finns rank high on the list for coffee consumption, and beer is another big favourite when it comes to preferred beverages in Finland. Basically, one can say that Finns love their coffee and beer regardless of the situation – together or separately. We now want to know which one of these two drinks is more more popular based […]